Storage Deluxe’s logo typo

Logo design, meet dirty mind…

Storage Deluxe logo = SNL d*ck in a box

a gift for you

Is the oddly scaled box in Storage Deluxe’s logo an appropriate fig leaf for the friendly neighborhood mover hefting it? Not according to Saturday Night Live

Vodpod videos no longer available.
Comments
3 Responses to “Storage Deluxe’s logo typo”
  1. Mary says:

    This is an awesome logo. It came out first, so I guess SNL stole it from Storage Deluxe. Kudos to the moving company on a great logo!

    • beckhen says:

      Thanks for pointing out the timing.

      Joking aside, I’d like to hear how people feel brands should respond when a negative pop culture association crops up around them. Ignore it, change their branding or get in on the joke?

  2. effina says:

    Love it–I thought the same thing when I saw this ad!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

  • Follow this blog by email.

%d bloggers like this: